BEGIN:VCALENDAR PRODID:-//hacksw/handcal//NONSGML v1.0//EN BEGIN:VEVENT DTSTART;TZID=America/New_York:20180701T000000 DTEND;TZID=America/New_York:20181231T000000 LOCATION: SUMMARY:Buy 2018-2019 Memberships NOW! DESCRIPTION:2018-2019 Memberships are now available for purchase! METHOD:PUBLISH END:VEVENT END:VCALENDAR